For Breweries & Taprooms

The digital loyalty programme built for breweries and taprooms.

Turn every taproom visit into a long-term customer relationship.

Reward loyal customers, promote new beer launches and build a customer database you actually own.

Brewery taproom customer scanning PintUp QR code at the bar

Your taproom is more than a place to serve beer.

For many breweries, the taproom is where customers experience your brand for the first time. It's where they discover new beers, meet friends, attend events, join brewery tours and become loyal advocates.

Traditional paper loyalty cards reward purchases, but they don't help you build relationships.

You don't know who your customers are.

You can't announce your next limited release.

You can't invite customers to tasting evenings.

You can't promote brewery tours or festivals.

You can't build lasting customer relationships beyond a paper stamp.

PintUp changes that.

Everything you need to build customer loyalty

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Reward your biggest fans

Create rewards that suit your brewery. Examples include: Selected Beers, Beer Flights, Brewery Merchandise, Soft Drinks, Food and Brewery Tour Discounts.

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Know your customers

Every customer joins digitally. Build a customer database you own instead of relying on anonymous paper loyalty cards.

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Bring customers back

Email customers about: New Beer Releases, Seasonal Brews, Tap Takeovers, Brewery Tours, Live Music, Beer Festivals and Exclusive Member Events.

Beautiful QR Displays

Create beautifully branded QR displays that reflect your brewery. Perfect for taprooms, brewery bars and visitor centres. No design experience required.

How PintUp Works

1

Create your loyalty reward

Choose rewards that strengthen customer loyalty while protecting your margins.

2

Display your QR code throughout your taproom

Download and print beautiful branded displays for your bar, till and throughout your taproom.

3

Customers collect digital stamps with every visit

Customers scan and collect stamps. Build their names and emails in your database.

4

Reward loyal customers and encourage them to return

Email exclusive offers, new beer launches and events to drive repeat visits and build lasting relationships.

Digital beats paper

FeaturePaper CardPintUp
Know your customersAnonymousName and email
Card managementLost or forgottenAlways available on their phone
CommunicationNo way to reach themEmail your customers
Data insightsNo reportingCustomer insights
Design qualityGeneric appearanceBeautiful branded displays

Built for breweries of every size

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Independent Brewery

Customizable for your unique brand

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Brewery Taproom

Customizable for your unique brand

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Brewpub

Customizable for your unique brand

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Craft Brewery

Customizable for your unique brand

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Brewery Visitor Centre

Customizable for your unique brand

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Regional Brewery Group

Customizable for your unique brand

Loved by independent breweries

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"PintUp transformed our taproom strategy. We now email our best customers about new releases and limited brews. Repeat visits have increased significantly and customers feel genuinely valued."

Independent Brewery
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"Setup took 15 minutes. Our customers love the simplicity. The QR displays look professional throughout our visitor centre. We now have 600+ customers and growing."

Brewery Visitor Centre

Frequently asked questions

Do customers need an app?

No. Customers simply scan your QR code on their phone and join immediately. It works on any smartphone browser.

Can we customize our rewards?

Absolutely. Choose rewards that work for your brewery: selected beers, flights, merchandise, tours or discounts.

Can we reward beer flights, merchandise or brewery tours?

Yes. Design rewards that strengthen customer loyalty while protecting your margins and brand experience.

Can we promote new beer launches and events?

Yes. Email your customer database directly about new releases, seasonal brews, tap takeovers, tours and festivals.

How long does setup take?

Just 10-15 minutes. Add your brewery details, choose your reward, download your displays and start collecting customers.

Ready to build stronger customer relationships?

Turn every taproom visit into the beginning of a lasting connection. Start your free PintUp trial today.